Hawk tuah" is a phrase that gained viral popularity on social media, particularly TikTok, due to a video featuring Haliey Welch (also known as "Hawk Tuah Girl"). In the video, Welch was asked about a move that drives men crazy in bed, to which she responded: "You gotta give 'em that 'hawk tuah' and spit on that thang."
The phrase "hawk tuah" is essentially an onomatopoeia - a word that phonetically imitates a sound. In this case, it's meant to represent the sound of spitting, specifically in a sexual context. The article compares it to "the sound of the guy in the back of an old Western saloon using a spittoon, but she's talking about sex."
The phrase went viral due to its unexpected and humorous nature in response to the question about bedroom activities. It has since become a meme and has been used in various contexts, including merchandise and social media content.
It's worth noting that the popularity of this phrase led to Haliey Welch gaining significant attention on social media, leading to opportunities for public appearances, interviews, and potential career prospects in entertainment and social media influencing.