The word "flagship" refers to the most important or leading item in a particular group or category, especially in a business or organization. It is often used to describe a prominent product, store, or service that represents the brand or company, showcasing its highest quality or features. For example, a car manufacturer might have a flagship model that highlights its best technology and design.
The term "flagship" originally comes from the naval context, where it referred to the ship in a fleet that carried the commanding officer, usually indicated by flying a distinctive flag. The term has evolved to describe leading projects, products, or services in various sectors.